What is the Problem?

There are three critical problems in the current state of DeFi that makes it difficult for traditional developers to get into the space is:

<aside> πŸ›‘ Fragmentation with multiple protocols and transfers (requirements to integrate that are simply not programmatic and intuitive)

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<aside> πŸ›‘ Current process of moving money across various protocols and systems require extensive and unintuitive programming (with hex addresses), or completely manual point-and-click, amounting to human error, and security issues.

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<aside> πŸ›‘ With limited connection to the Web2 space, financial money movement is purely manual and non event-driven

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<aside> πŸ›‘ No way to easily maintain a market-neutral strategy across Web2 and Web3

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Thus, the overarching problem that is discovered is the inability to create a fully automated DeFi trading algo strategy (moneyflow) that is easily interoperable with Web 2.0 trading on centralized exchanges and assets in order to derisk assets and the volatile markets of crypto.

In order to have a Web3.0 strategy, you HAVE to have a Web2.0 strategy to mitigate risks that arise from the volatility of new tokens and protocols

What is the Solution?

Blankly can bring value to the situation by partnering up with staking providers such as Blockdaemon and Everstake, dexes including Uniswap, Sushiswap, and 0x, along with centralized exchanges including Kraken to enable users to easily build automated programmatic DeFi strategies that can seamlessly integrate with centralized exchanges, building the layer under no-code. We wish to build a new protocol that unifies DeFi money movement across any protocol, dex, and system that is event-driven, automated, and streamlined, allowing users to move money with transaction security, and connectivity as the world scales into a multi-chain, cross-chain world.

<aside> πŸ’‘ Unification of exchanges including Kraken, Deribit, etc., protocols via Uniswap, 0x, and 1inch support via the Blankly Package and wallet integrations / ETH transactions to allow for a full portfolio view of centralized and decentralized assets for better AUM calculation and risk. Deploying funds across exchanges to properly manage hedges and ensure proper position and trade-reporting

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<aside> πŸ’‘ A unified protocol that streamlines the process of moving money across dexes, protocols, and networks by creating a set of streamlined APIs, SDKs, and systems to connect the next generation of fintech dApps

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<aside> πŸ’‘ Build a dApp that enables optimized asset movement that can be accessed programmatically and via a low-code no-code platform for yield farming while maintaining liquidity for algotrading across centralized assets.

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Why is this Important?

Fintech apps and investors nowadays are looking for new ways of hedging and utilizing alternative assets to increase portfolio returns. As Web3 becomes more and more connected, money movement across chains and systems become even more critical and Fintech apps must adapt to ever-changing systems and API. In addition, data off chain can be used to make decisions on-chain (such as automated smart contract execution, money transfer in and out of protocols, autopayment of payroll, signing bonuses, car sale, etc.).

The future of building DeFi applications will require a developer-focused network that unifies the wide array of systems and protocols that define the various chains so that developers can focus on bringing value to the customers instead of connecting and integrating multiple systems, validating smart contracts, and handling money movement / logging.

In addition, Web3 hedge funds are increasingly deploying strategies that involve order executions across centralized exchanges and on-ramping assets to a variety of protocols to generate excess asset returns. This introduces a lot of manual labor and error, along with an inability to view a portfolio in its entirety, making communication of strategies to investors difficult. In addition, the differences in maintaining Web3 infrastructure and Web2 infrastructure for trading algorithms makes spend even higher, reducing time to market and inabilities to test and improve strategies over time.

<aside> 😢 By bridging the programmatic trading on Web2 and Web3, Blankly sits at the forefront to enable investors and a larger market to easily access and host trading strategies, data pipelines, and algorithms that service the best of both markets without sacrificing the power of either.

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<aside> πŸ’‘ Our thesis at Blankly is gonna fundamentally be the programmatic investment bridge between Web2 and Web3 infrastructure that doesn’t exist right now, an all encompassing company that collects, transacts, and invests across these systems.

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